EDUCATION CENTER

Money a company owes to suppliers or creditors for goods and services received.

Money owed to a company by customers for products or services provided on credit.

A high-net-worth individual meeting SEC requirements to invest in private securities.

The total cost of acquiring a customer, asset, or company, including associated expenses.

A crowdfunding model where funds are only collected if the campaign meets its goal.

The process of gradually paying off debt or spreading the cost of an asset over time.

The collection and analysis of data to measure performance and inform decisions.

A key early investor whose participation encourages others to invest.

An individual who provides capital to startups in exchange for ownership equity.

The initial funding round where angel investors contribute capital.

Predictable revenue generated annually from subscriptions or contracts.

A category of investments, such as stocks, bonds, or real estate.

Anything of value owned by a business, including cash, inventory, and equipment.

The target group of people likely to support, engage with, or invest in a campaign.

A person who financially supports a crowdfunding project.

An individual or entity banned from fundraising due to fraud or violations.

A financial statement that shows a company’s assets, liabilities, and equity at a specific time.

A standard or point of reference for evaluating performance.

A trial phase where users test a product before full release.

Fixed-income securities that represent a loan made by an investor to a borrower.

Funding a business using personal savings or revenue rather than external investment.

The process of creating a unique identity and image for a company or product.

A short-term loan used to provide temporary financing until permanent funding is secured.

A funding round intended to sustain a company until the next major investment.

A financial plan that outlines expected income and expenses over a period.

The rate at which a company spends its capital before generating positive cash flow.

A document outlining a company’s goals, strategy, and financial projections.

The purchase of a company’s shares to gain control or ownership.

A structured effort to raise funds within a set time frame.

The webpage where a crowdfunding project is presented to potential backers.

A promotional video explaining a crowdfunding campaign’s purpose and goals.

A table showing company ownership, including shares, options, and convertible securities.

A metric used in real estate to measure return on investment.

Funds used to acquire, upgrade, or maintain physical assets.

A marketplace where securities such as stocks and bonds are traded.

The hierarchy of financial claims on a company’s assets.

The mix of debt and equity used to finance a company’s operations.

A share of profits that fund managers receive as compensation.

A financial report detailing cash inflows and outflows.

The percentage of customers who stop using a service over a period.

A fee paid to intermediaries for facilitating transactions or sales.

Shares representing ownership in a company, typically with voting rights.

The group of people supporting or engaging with a crowdfunding campaign.

The annualized growth rate of an investment over a given period.

The amount of money given by a backer to a campaign.

The percentage of visitors who take a desired action, such as backing a campaign.

A loan that can be converted into equity at a later stage.

Investment that converts into company shares upon meeting certain conditions.

The process of writing persuasive text for marketing materials.

The amount an advertiser pays for each click on an ad.

The direct costs of producing goods or services.

Raising small amounts of money from a large number of people, typically via the internet.

Assets expected to be converted into cash within a year.

A measure of a company’s ability to pay short-term obligations.

A financial institution that holds and manages assets on behalf of investors.

The cost of acquiring a new customer.

The composition of a company’s customer base.

The final date by which a crowdfunding campaign must reach its goal.

Money borrowed that must be repaid, usually with interest.

A funding model where backers provide loans that are repaid with interest, also known as peer-to-peer lending.

Raising capital by borrowing money that must be repaid.

A measure of a company’s financial leverage, calculated by dividing total debt by total equity.

Short for pitch deck, a presentation that outlines a business or campaign to potential investors.

An event where startups present their business ideas to potential investors.

Statistical data related to a population, such as age, gender, and income, used in marketing.

The reduction in value of an asset over time due to wear and tear.

The process of delivering products or returns to backers or investors.

A strategy of spreading investments across different assets to reduce risk.

Payments made by a company to its shareholders from profits.

A fundraising model where backers donate money without expecting financial returns.

A state in which a crowdfunding campaign is being prepared but is not yet live.

A comprehensive evaluation of a business or investment offering before committing funds.

A brief and persuasive business summary designed to spark interest quickly.

The use of emails to promote a campaign, product, or service.

The level of interaction and involvement from backers or customers.

Ownership interest in a company.

A fundraising model where backers receive shares in exchange for investment.

A financial arrangement where a third party holds funds until specific conditions are met.

A high-level business strategy document used for decision-making.

A condensed version of a business plan highlighting key points.

The process by which an investor or founder cashes out of a business, typically through an acquisition or IPO.

A planned method for investors to realize their returns, such as selling the company or going public.

The Financial Industry Regulatory Authority, which oversees securities firms in the U.S.

A person contributing to a crowdfunding campaign for the first time.

A 12-month period used for financial reporting and budgeting.

Long-term tangible assets such as property, buildings, and equipment.

Additional funding provided to a company after an initial investment round.

A regulatory document required for equity crowdfunding under the JOBS Act.

The individual or team launching a business or crowdfunding campaign.

The target amount of money a crowdfunding campaign aims to raise.

The duration in which a crowdfunding campaign is active and accepting contributions.

The process of gathering financial support for a project, business, or cause.

Animated images often used in digital marketing for engagement.

Publicly advertising a securities offering to attract investors.

The use of visual elements to create appealing branding and marketing materials.

A marketing approach focused on organic, community-driven efforts.

The difference between revenue and the cost of goods sold, expressed as a percentage.

The revenue remaining after deducting the cost of goods sold.

An informal agreement or initial commitment between parties before a formal contract is signed.

A compelling element designed to capture audience interest in marketing and campaigns.

The process of negotiating or bargaining to reach a deal in business or investment.

The number of times content is displayed, often used in digital marketing analytics.

A financial document summarizing revenue, expenses, and profit over a specific period.

A program that helps startups grow by providing resources, mentorship, and funding.

A strategy using influencers to promote products or campaigns to their audience.

The process of a private company offering shares to the public for the first time.

The percentage charged on a loan or earned on an investment over time.

A financial metric used to evaluate the profitability of investments.

The stock of goods a company holds for production or sale.

Someone who provides funds to a business in exchange for equity or financial return.

A company or entity that offers securities for sale to investors.

The Jumpstart Our Business Startups Act, which expanded crowdfunding offerings for startups.

A business arrangement where two or more entities collaborate on a project or investment.

The progression of a startup or crowdfunding campaign from inception to success.

A rapid or early-stage effort to accelerate a business or campaign.

A summary document outlining key details of an investment offering.

Measurable metrics that track a business's performance and progress.

A regulatory requirement ensuring financial institutions verify customer identities.

A preliminary agreement outlining the terms of a future transaction.

A web page designed to capture visitor information or drive specific actions.

The official start of a crowdfunding campaign or product release.

The primary investor in a funding round who influences other investors.

The period between initiating a project and its completion or launch.

A methodology focused on rapid experimentation and customer feedback to develop products.

Using borrowed funds or resources to increase the potential return on investment.

A transaction where a company is acquired using borrowed funds.

Financial obligations or debts owed by a business.

An investor in a venture capital or private equity fund with limited liability.

The order in which investors receive payouts in the event of a company's sale or dissolution.

The ease with which an asset or security can be converted into cash.

A situation where investors can sell their shares and realize returns.

A restriction preventing early investors from selling shares for a set period after an IPO.

An unmet demand or opportunity within a specific market.

The process of gathering and analyzing data about customers and competitors.

The percentage of total sales controlled by a company within an industry.

The journey a potential customer takes from awareness to conversion.

A strategic document outlining promotional efforts to reach target customers.

The highest allowable investment amount set by a campaign or regulatory limits.

The upper funding limit for a crowdfunding campaign.

A collection of promotional materials used for marketing and public relations.

Key achievements or progress points in a business or crowdfunding campaign.

The smallest amount of money required to participate in a crowdfunding campaign or investment. AQi’s Minimum Investment is $1000.

The simplest version of a product that allows testing and feedback before scaling.

Competitive advantages that protect a business from rivals.

Visual representations of a product or campaign before production or launch.

The total earnings after deducting all expenses from revenue.

A percentage representing how much of revenue remains as profit after expenses.

Costs incurred in the normal course of business operations.

Marketing materials designed for maximum effectiveness in search engines and user engagement.

Business expansion achieved through internal efforts rather than external investments.

The number of people who see content without paid promotion.

The process of connecting with potential investors, customers, or partners.

A crowdfunding campaign that raises more than its target amount.

The time it takes for an investment to generate enough returns to cover its cost.

Individuals lending money directly to businesses or individuals, bypassing traditional banks.

A marketing strategy focused on measurable results such as leads or sales.

A reward offered to crowdfunding backers in exchange for their contributions.

A visual presentation that explains a business or investment offering.

A significant change in business strategy to improve outcomes.

The preparation phase before a crowdfunding campaign goes live.

A commitment to support a crowdfunding campaign with funds.

A collection of investments held by an individual or institution.

The preparation phase before a crowdfunding campaign goes live.

The estimated value of a company before new investment is received.

A class of ownership that has priority over common stock in dividends and liquidation.

Investment in private companies, often by venture capital or PE firms.

A company that invests in private businesses with the goal of growth and profit.

The sale of securities to a select group of investors rather than the public.

The proportional allocation of shares or investment offerings to existing investors.

A financial projection based on hypothetical scenarios.

The development phase of a product or campaign before launch.

A business that has issued shares to the public and trades on a stock exchange.

The speed at which a business addresses customer inquiries or market changes.

A startup that generates just enough revenue to cover its basic living and operating expenses.

The portion of a company's net income that is reinvested in the business rather than distributed as dividends to shareholders.

A measure of the profitability of an investment, calculated as the gain or loss relative to the initial investment cost.

The total income generated by a business from its sales of goods or services before expenses are deducted.

The percentage of recurring revenue retained over a period, reflecting customer retention and contract renewals.

The various sources of income a business generates, such as product sales, subscriptions, licensing, or advertising.

Evaluations or feedback from customers, investors, or users about a product, service, or company.

A tangible or intangible benefit given to supporters of a crowdfunding campaign in exchange for their financial contributions.

A crowdfunding model where backers receive non-financial rewards, such as products or experiences, instead of equity or repayment.

The process of identifying, analyzing, and evaluating potential risks associated with an investment or business decision.

The level of variability in investment returns that an individual or business is willing to withstand.

A fundraising strategy where investments are accepted on an ongoing basis, allowing capital to be deployed before the round officially closes.

Successive stages of funding a company receives from investors, typically including seed, Series A, B, and later rounds.

The estimated time a company can continue operating before it needs additional funding, based on its current cash flow and expenses.

A contract that grants future equity in exchange for early-stage investment without setting an immediate valuation.

The use of paid advertising to increase a website's visibility in search engine results.

The practice of optimizing content and websites to rank higher in search engine results.

The point at which a market becomes fully served by existing products or services, limiting further growth.

The ability of a business, system, or product to handle growth efficiently without compromising performance.

A marketplace where investors buy and sell securities that were previously issued in the primary market.

The sale of existing shares by shareholders rather than the issuance of new shares by a company.

Financial instruments that hold monetary value, such as stocks, bonds, or options, representing ownership or debt.

The U.S. regulatory agency responsible for overseeing securities markets and protecting investors.

Early-stage funding used to start a business.

The initial round of funding for a startup, usually from angel investors or early-stage venture capital firms.

The first significant round of funding for a startup, typically provided by venture capitalists to scale operations.

Successive rounds of venture capital financing, each stage signifying a company's growth and need for further investment.

The portion of the total addressable market (TAM) that a company can realistically target with its products or services.

The portion of the serviceable available market (SAM) that a company can realistically capture and serve.

The market price of a single share of a company's stock.

An individual or entity that owns shares in a company, giving them ownership rights and potential dividends.

A separate agreement between an investor and a company that modifies the terms of a standard investment contract.

Businesses with a limited number of employees and revenue, as defined by country-specific regulations.

A cloud-based software delivery model where applications are accessed online rather than installed on local devices.

A legal entity created for a specific financial purpose, such as holding investments or managing assets separately from a parent company.

A newly established business focused on innovation, rapid growth, and scalability, often funded by investors.

A marketplace where securities, such as stocks and bonds, are bought and sold.

A long-term plan outlining how a business will achieve its goals and competitive advantage.

A payment made to advisors or investment bankers based on the successful completion of a deal, such as a merger or fundraising round.

Research tools used to collect data and insights from a target audience for decision-making and marketing strategies.

A provision that allows minority investors to join in a sale if majority shareholders sell their stakes.

A non-binding document outlining the key terms of an investment agreement.

A regulatory provision allowing companies to gauge investor interest before formally launching a securities offering.

A schedule outlining the key phases of a project or campaign.

The total revenue available for a product or service.

Evidence that a business or campaign is gaining market interest and growth.

The number of visitors to a website or campaign page.

Open and honest communication about business operations and financials.

The confidence that backers, customers, or investors have in a business or campaign.

The process of evaluating and assuming financial risk in an investment or securities offering.

A privately-held startup valued at $1 billion or more.

A distinctive feature that differentiates a product or service from competitors.

Financial instruments that have not been registered with regulatory authorities.

Communications sent to backers or investors providing progress reports on a campaign or business.

A marketing tactic used to encourage immediate action, such as limited-time offers.

Content created by customers or supporters that promotes a brand or product.

The process of determining the worth of a company.

An investment strategy focused on undervalued assets expected to appreciate.

The benefits a product or service provides to customers.

Financing provided by investors to high-growth startups in exchange for equity.

An investor who provides venture capital funding to startups.

A loan provided to startups that have already secured venture capital funding.

An investment offering that has undergone due diligence.

The year a venture capital or private equity fund was established.

The tendency of content or campaigns to be rapidly shared and spread.

A company's aspirational goal for the future.

Images, videos, and design elements used in marketing or crowdfunding campaigns.

A financial instrument giving the holder the right to buy a company’s stock at a fixed price.

A method of distributing investment returns based on priority tiers.

The sale of goods in large quantities to businesses rather than consumers.

Marketing that relies on personal recommendations from customers.

The sequence of steps required to complete a task or project efficiently.

The earnings generated from an investment over a specific period.

Regulations governing land use and property development.